For the second time in three weeks the NFL kicked off with 10 games in the early Sunday afternoon time slot on the East coast. While it’s awesome to have 10 games going if you have the ability to view every game in its entirety (the 1% of NFL viewers) or when a team reaches the red-zone, there is still an overwhelming amount of people who rely on the three games Fox and CBS will give them each week.
Curt Menefee and James Brown’s in-game cutaways are the only time people in a given market will see a team in another area of the country while the game is actually being played. There were parts of the country who only got to watch one game at 1pm, meaning that they missed 90% of the action during the timeslot. Having that many games on at once is overwhelming, even when you have the ability to watch every game in its entirety, in high definition.
Wouldn’t it be better if say six of those games kicked at 1pm, two kicked at 1:30 and then the final two kicked off at 2pm? That way there would still be a big chunk of action that began and ended at the time we’re accustomed to, but then the staggered finish would give the 4:30-5:30 chunk of time much more action. There wouldn’t be a point in the late afternoon where the viewer would have the opportunity to tune out because the one game in their area was a slog.
With the added importance of the 4:25pm Sunday game (the featured game in that timeslot is usually the most watched game of the afternoon), it’s hard to imagine the NFL staggering the start to their Sunday slate of games. The league wants to drive a high percentage of viewers to the select late afternoon games, but it shouldn’t bury the action from 1pm in order to do so.
Now let’s recap some of the action from Week 3 including what is probably going to be an unpopular opinion of Peyton Manning. Continue reading